Month: March 2014

TV-Radio-Newspaper, How about Behavior Based Targeted Digital Display Advertising? Advertising is all about getting your message in front of your ideal prospect in such a way that it causes the person to use your service or buy your product. Advertising is nothing new, I am sure it started when someone first realized they had something… Continue reading Modern Advertising

Two months ago I leased a 2014 Chevrolet Impala, I liked the style, the seating capacity it fit my needs and my budget. The vehicle comes standard with a lot of electronic features which tells me everything from where I am, where I have been, where I am going and when I’ll get there. Some… Continue reading Am I Paranoid?

Many mobile repair technicians spend all of their time working through the Used Car Sales Department concentrating their efforts on the used car inventory. Historically this has been and will continue to be a great place to generate business but, they don’t lease vehicles.

For the mobile repair technician often working in dealerships, the term “Certified” typically means the dealership is putting their stamp approval on the quality of a vehicle. Not every pre-owned vehicle is capable of gaining this “Certified” designation, but those that are should be prime targets for mobile repair technicians.

A buzz word in the automotive industry today is “customer retention” and anyone in the industry is bound to hear it over and over until they are hearing it in their sleep. Customer Retention is essentially keeping your existing customers coming back for their next vehicle purchase and for all of their future vehicle purchases.… Continue reading Marketing Tip: Auto Dealership Customer Retention

The number one reason why people do not work for themselves is because of the fear of failure. They are afraid that their new business will not survive and then what will they do? What they do not realize is that their currently employer has the same fears and everyone who is in business or… Continue reading Are you already self-employed and don’t even know it?

Paint Bull has been helping people become self employed since 1989, which is certainly before the Internet really took off. Back then, few people knew what a web site was let along had one for their business. Today things have changed dramatically and the need for having a web site for your business is not… Continue reading Don’t need a website? Think again.

Paint Bull has operated as a Business Opportunity since 1989 allowing our Affiliates to run their businesses as they like. Franchises are great for those who are looking for someone to tell them what to do and when to do it and don’t mind forwarding some of their hard earned money to a franchisor, But… Continue reading Choose Wisely: Business Opportunity or Franchise?

Paint Bull has been helping people realize their dream of business ownership in the automotive industry since 1989. We have worked with everyone from individuals looking for a low cost business opportunity to huge corporations looking to add new profit centers to everything in between. When it comes to how best start up your new… Continue reading Brick and Mortar vs. Mobile